DAM Wiki
Side-by-side comparison

Brandfolder vs MediaValet

Built only from the frontmatter of each solution’s overview and API pages, which cite their sources. The two records differ on 18 of 25 fields recorded for both. No ranking or recommendation: follow the links to read each fact in context.

Brandfolder

Smartsheet Inc. (Brandfolder by Smartsheet) · USA (Brandfolder founded in Denver, CO; parent Smartsheet in Bellevue, WA)
Overview verified 2026-09-30 · API page verified 2026-09-30

MediaValet

MediaValet Inc. · Vancouver, BC; US HQ Menlo Park, CA, Canada
Overview verified 2026-10-01 · API page verified 2026-10-01

Key differences

Fields recorded for both whose values differ · 18 of 25
Fields where Brandfolder and MediaValet have different recorded values
FieldBrandfolderMediaValet
VendorSmartsheet Inc. (Brandfolder by Smartsheet)MediaValet Inc.
HQUSA (Brandfolder founded in Denver, CO; parent Smartsheet in Bellevue, WA)Canada (Vancouver, BC; US HQ Menlo Park, CA)
Founded20122010
Ownershipsubsidiary of Smartsheet (itself PE-owned by Blackstone and Vista Equity Partners since 2025-01-22)PE-backed (STG, acquired 2024-04-02; delisted from TSX)
Hosting regionsUS, EUNot public
Pricing modelquote-only tiers (Core/Basic, Premium, Enterprise) + add-ons (CDN bandwidth, video streaming, Content Automation, Insights Data Connector)quote-only custom configuration (unlimited users; driven by storage, modules, integrations)
SSOSAMLSAML, OIDC
CertificationsSOC 2 Type 2, ISO 27001SOC 2 Type 2, ISO 27001, HIPAA
Analyst coverageForrester Wave DAM Systems Q1 2026: Contender (Smartsheet/Brandfolder, per CMSWire)G2 DAM Grid Report Spring 2026: Leader (vendor-reported)
OpenAPI specYesPartial
API base URLhttps://brandfolder.com/api/v4https://api.mediavalet.com
AuthenticationAPI keyOAuth 2.0 authorization code, oauth2-password, API key
Token lifetimeNot public (no expiry, rotation or refresh documented)Access token 1 h (expires_in 3600); auth code 60 s; refresh lifetime not published
Rate limitNot public; HTTP 429 per API keyDaily request quota on Developer Plan, higher on Enterprise; figures not public
Paginationpage-based (page/per, default 100, max 3,000)offset/count query params (count default 50); TotalRecordsFound in envelope
Webhooks (API)API-managed, per Brandfolder, 3 asset events, up to 15 retries, no signatureSkyHOOK: API-managed, CloudEvents 1.0, 8 events, webhook or Azure Event Grid
API specOpenAPI 3.0.3 (45 paths / 73 operations)Postman collection (362 requests) + APIM operation lists; OpenAPI exports lack paths
Official SDKsPython, PHP (inactive), Panel UI SDK (official)None official (C# upload sample on GitHub)

Same recorded value: Target market, Deployment, Public pricing, API style (overview), Webhooks (overview), Official MCP server, API styles.

All fields side by side

From overview.md and api.md frontmatter · “—” = not recorded yet
Brandfolder and MediaValet: all comparison fields
FieldBrandfolderMediaValet
Company
Vendor (values differ)Smartsheet Inc. (Brandfolder by Smartsheet)MediaValet Inc.
HQ (values differ)USA (Brandfolder founded in Denver, CO; parent Smartsheet in Bellevue, WA)Canada (Vancouver, BC; US HQ Menlo Park, CA)
Founded (values differ)20122010
Ownership (values differ)subsidiary of Smartsheet (itself PE-owned by Blackstone and Vista Equity Partners since 2025-01-22)PE-backed (STG, acquired 2024-04-02; delisted from TSX)
Product
Target marketMid-marketMid-market
DeploymentSaaSSaaS
Hosting regions (values differ)US, EUNot public
Pricing model (values differ)quote-only tiers (Core/Basic, Premium, Enterprise) + add-ons (CDN bandwidth, video streaming, Content Automation, Insights Data Connector)quote-only custom configuration (unlimited users; driven by storage, modules, integrations)
Public pricingNoNo
SSO (values differ)SAMLSAML, OIDC
Certifications (values differ)SOC 2 Type 2, ISO 27001SOC 2 Type 2, ISO 27001, HIPAA
Analyst coverage (values differ)Forrester Wave DAM Systems Q1 2026: Contender (Smartsheet/Brandfolder, per CMSWire)G2 DAM Grid Report Spring 2026: Leader (vendor-reported)
Integration
API style (overview)RESTREST
OpenAPI spec (values differ)YesPartial
Webhooks (overview)YesYes
Official MCP serverNoNo
API
API base URL (values differ)https://brandfolder.com/api/v4https://api.mediavalet.com
API stylesRESTREST
Authentication (values differ)API keyOAuth 2.0 authorization code, oauth2-password, API key
Token lifetime (values differ)Not public (no expiry, rotation or refresh documented)Access token 1 h (expires_in 3600); auth code 60 s; refresh lifetime not published
Rate limit (values differ)Not public; HTTP 429 per API keyDaily request quota on Developer Plan, higher on Enterprise; figures not public
Pagination (values differ)page-based (page/per, default 100, max 3,000)offset/count query params (count default 50); TotalRecordsFound in envelope
Webhooks (API) (values differ)API-managed, per Brandfolder, 3 asset events, up to 15 retries, no signatureSkyHOOK: API-managed, CloudEvents 1.0, 8 events, webhook or Azure Event Grid
API spec (values differ)OpenAPI 3.0.3 (45 paths / 73 operations)Postman collection (362 requests) + APIM operation lists; OpenAPI exports lack paths
Official SDKs (values differ)Python, PHP (inactive), Panel UI SDK (official)None official (C# upload sample on GitHub)

Sources

Company, product and integration fields come from each overview, where every fact carries its citation. API fields are backed by these sources:

Brandfolder:S1S4S5S6S8S11S13S21S22S23All Brandfolder sources →

MediaValet:S1S2S6S9S12S13S14S16S18S21S22S23S24S25All MediaValet sources →

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