DAM Wiki
Side-by-side comparison

Brandfolder vs Portfolio DAM

Built only from the frontmatter of each solution’s overview and API pages, which cite their sources. The two records differ on 22 of 25 fields recorded for both. No ranking or recommendation: follow the links to read each fact in context.

Brandfolder

Smartsheet Inc. (Brandfolder by Smartsheet) · USA (Brandfolder founded in Denver, CO; parent Smartsheet in Bellevue, WA)
Overview verified 2026-09-30 · API page verified 2026-09-30

Portfolio DAM (ex-Extensis Portfolio)

Portfolio DAM, LLC (Axle AI) · Woburn, MA, USA
Overview verified 2026-10-01 · API page verified 2026-10-01

Key differences

Fields recorded for both whose values differ · 22 of 25
Fields where Brandfolder and Portfolio DAM have different recorded values
FieldBrandfolderPortfolio DAM
VendorSmartsheet Inc. (Brandfolder by Smartsheet)Portfolio DAM, LLC (Axle AI)
HQUSA (Brandfolder founded in Denver, CO; parent Smartsheet in Bellevue, WA)USA (Woburn, MA)
Founded20122026
Ownershipsubsidiary of Smartsheet (itself PE-owned by Blackstone and Vista Equity Partners since 2025-01-22)subsidiary of Axle AI, Inc. (acquired from Extensis/Monotype, 2026-03-09)
Target marketMid-marketSMB to enterprise workgroups (on-premise, archives, creative and print teams)
DeploymentSaaSOn-premise, Private cloud
Hosting regionsUS, EUNot public
Pricing modelquote-only tiers (Core/Basic, Premium, Enterprise) + add-ons (CDN bandwidth, video streaming, Content Automation, Insights Data Connector)subscription by seats, asset limit and add-on modules; quote-based
SSOSAMLLDAP, kerberos
CertificationsSOC 2 Type 2, ISO 27001None published
Analyst coverageForrester Wave DAM Systems Q1 2026: Contender (Smartsheet/Brandfolder, per CMSWire)Not public
API style (overview)RESTREST, SOAP
Webhooks (overview)YesNo
API base URLhttps://brandfolder.com/api/v4http(s)://{server}:8090/api/v1 (HTTPS on 9443); self-hosted
API stylesRESTREST, SOAP
AuthenticationAPI keysession, API key
Token lifetimeNot public (no expiry, rotation or refresh documented)Session expires on inactivity (duration Not public); API Token never times out
Rate limitNot public; HTTP 429 per API keyNot public (self-hosted server; no documented throttle)
Paginationpage-based (page/per, default 100, max 3,000)offset (startingIndex + pageSize, default 1,000)
Webhooks (API)API-managed, per Brandfolder, 3 asset events, up to 15 retries, no signaturenone; server-side JavaScript event scripts (no longer actively supported)
API specOpenAPI 3.0.3 (45 paths / 73 operations)OpenAPI 3.0.1 (63 paths / 73 operations, 2018) + deprecated SOAP WSDL
Official SDKsPython, PHP (inactive), Panel UI SDK (official)none current; legacy SOAP sample clients (Java, C#, PHP)

Same recorded value: Public pricing, OpenAPI spec, Official MCP server.

All fields side by side

From overview.md and api.md frontmatter · “—” = not recorded yet
Brandfolder and Portfolio DAM: all comparison fields
FieldBrandfolderPortfolio DAM
Company
Vendor (values differ)Smartsheet Inc. (Brandfolder by Smartsheet)Portfolio DAM, LLC (Axle AI)
HQ (values differ)USA (Brandfolder founded in Denver, CO; parent Smartsheet in Bellevue, WA)USA (Woburn, MA)
Founded (values differ)20122026
Ownership (values differ)subsidiary of Smartsheet (itself PE-owned by Blackstone and Vista Equity Partners since 2025-01-22)subsidiary of Axle AI, Inc. (acquired from Extensis/Monotype, 2026-03-09)
Product
Target market (values differ)Mid-marketSMB to enterprise workgroups (on-premise, archives, creative and print teams)
Deployment (values differ)SaaSOn-premise, Private cloud
Hosting regions (values differ)US, EUNot public
Pricing model (values differ)quote-only tiers (Core/Basic, Premium, Enterprise) + add-ons (CDN bandwidth, video streaming, Content Automation, Insights Data Connector)subscription by seats, asset limit and add-on modules; quote-based
Public pricingNoNo
SSO (values differ)SAMLLDAP, kerberos
Certifications (values differ)SOC 2 Type 2, ISO 27001None published
Analyst coverage (values differ)Forrester Wave DAM Systems Q1 2026: Contender (Smartsheet/Brandfolder, per CMSWire)Not public
Integration
API style (overview) (values differ)RESTREST, SOAP
OpenAPI specYesYes
Webhooks (overview) (values differ)YesNo
Official MCP serverNoNo
API
API base URL (values differ)https://brandfolder.com/api/v4http(s)://{server}:8090/api/v1 (HTTPS on 9443); self-hosted
API styles (values differ)RESTREST, SOAP
Authentication (values differ)API keysession, API key
Token lifetime (values differ)Not public (no expiry, rotation or refresh documented)Session expires on inactivity (duration Not public); API Token never times out
Rate limit (values differ)Not public; HTTP 429 per API keyNot public (self-hosted server; no documented throttle)
Pagination (values differ)page-based (page/per, default 100, max 3,000)offset (startingIndex + pageSize, default 1,000)
Webhooks (API) (values differ)API-managed, per Brandfolder, 3 asset events, up to 15 retries, no signaturenone; server-side JavaScript event scripts (no longer actively supported)
API spec (values differ)OpenAPI 3.0.3 (45 paths / 73 operations)OpenAPI 3.0.1 (63 paths / 73 operations, 2018) + deprecated SOAP WSDL
Official SDKs (values differ)Python, PHP (inactive), Panel UI SDK (official)none current; legacy SOAP sample clients (Java, C#, PHP)

Sources

Company, product and integration fields come from each overview, where every fact carries its citation. API fields are backed by these sources:

Brandfolder:S1S4S5S6S8S11S13S21S22S23All Brandfolder sources →

Portfolio DAM:S1S2S4S6S8S10S12S13S14All Portfolio DAM sources →

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