DAM Wiki
Side-by-side comparison

Orange Logic vs Storyteq

Built only from the frontmatter of each solution’s overview and API pages, which cite their sources. The two records differ on 19 of 25 fields recorded for both. No ranking or recommendation: follow the links to read each fact in context.

Orange Logic (Cortex)

Orange Logic · Irvine, CA, USA
Overview verified 2026-10-27 · API page verified 2026-09-30

Storyteq

Inspired Thinking Group (ITG) Limited (Storyteq brand) · United Kingdom (ITG, Birmingham); Storyteq originated in Amsterdam, Netherlands
Overview verified 2026-11-10 · API page verified 2026-11-10

Key differences

Fields recorded for both whose values differ · 19 of 25
Fields where Orange Logic and Storyteq have different recorded values
FieldOrange LogicStoryteq
VendorOrange LogicInspired Thinking Group (ITG) Limited (Storyteq brand)
HQUSA (Irvine, CA)United Kingdom (ITG, Birmingham); Storyteq originated in Amsterdam, Netherlands
Founded19982016
OwnershipPE-backed (Bregal Sagemount strategic growth investment, 2023; stake not disclosed)subsidiary of Inspired Thinking Group (ITG), PE-backed (Bridgepoint majority since 2022; Equistone minority)
Hosting regionsNot publicEU, US, APAC
Pricing modelquote-only; packaged by team and module ("For Teams", 2026)quote-only (Enterprise and Professional editions, standalone products; implementation fee + annual licence, licensed by user tiers)
SSOSAMLNot public
CertificationsISO 27001, SOC 2 Type 2, CSA STAR, TX-RAMP, PCI DSSNone published
Analyst coverageGartner MQ DAM Platforms 2025: Leader · Forrester Wave DAM Systems Q1 2026: Leader · Frost Radar DAM 2025: LeaderGartner MQ DAM Platforms 2026: Leader (vendor claim) · Gartner MQ DAM Platforms 2025: Leader (vendor claim) · Gartner MQ Content Marketing Platforms 2026: Leader (vendor claim) · Forrester Wave DAM Systems Q1 2024: Strong Performer
OpenAPI specPartialYes
Official MCP serverYeshosted MCP server at /mcp per instance, asset search onlyNoAgent Console uses internal MCP servers for its own agents; no customer-facing MCP server documented
API base URLhttps://{tenant}/ (/webapi, /api, /API/DataTable)https://enterprise.api.storyteq.com/cmp/v2 (CMP V2); https://api.{region}.storyteq.com/v4 (CA)
AuthenticationOAuth 2.0 client credentials, OAuth 2.0 authorization code, OAuth 2.0 PKCE, Personal tokenOAuth 2.0 password, OAuth 2.0 PKCE, API key
Token lifetimeClient credentials 2 h (example); auth-code access 24 h, refresh 30 dNot public (token response has expires_in; refresh_token grant supported)
Rate limitNot publicCMP V2: 5,000 requests/min and 500,000/month per account
Paginationpage-based (pagenumber/countperpage, default 100; max Not public)offset (listing-offset + listing-limit 20/50/100); v4 media lists 50 per page
Webhooks (API)API-managed, HMAC-signed (opt-in), up to 5 retriesAsset events set up by App Support (API key, batched, 5 retries); v4 render callbacks
API specOpenAPI 3.1 (44 per-endpoint files); full Swagger behind loginOpenAPI 3.1: CMP V2 (36 ops) + Storyteq API v4 (5 ops, 5 webhooks)
Official SDKsNone server-side; Content Browser SDK (JS/React, official)none official (archived, incomplete PHP client for v4)

Same recorded value: Target market, Deployment, Public pricing, API style (overview), Webhooks (overview), API styles.

All fields side by side

From overview.md and api.md frontmatter · “—” = not recorded yet
Orange Logic and Storyteq: all comparison fields
FieldOrange LogicStoryteq
Company
Vendor (values differ)Orange LogicInspired Thinking Group (ITG) Limited (Storyteq brand)
HQ (values differ)USA (Irvine, CA)United Kingdom (ITG, Birmingham); Storyteq originated in Amsterdam, Netherlands
Founded (values differ)19982016
Ownership (values differ)PE-backed (Bregal Sagemount strategic growth investment, 2023; stake not disclosed)subsidiary of Inspired Thinking Group (ITG), PE-backed (Bridgepoint majority since 2022; Equistone minority)
Product
Target marketEnterpriseEnterprise
DeploymentSaaSSaaS
Hosting regions (values differ)Not publicEU, US, APAC
Pricing model (values differ)quote-only; packaged by team and module ("For Teams", 2026)quote-only (Enterprise and Professional editions, standalone products; implementation fee + annual licence, licensed by user tiers)
Public pricingNoNo
SSO (values differ)SAMLNot public
Certifications (values differ)ISO 27001, SOC 2 Type 2, CSA STAR, TX-RAMP, PCI DSSNone published
Analyst coverage (values differ)Gartner MQ DAM Platforms 2025: Leader · Forrester Wave DAM Systems Q1 2026: Leader · Frost Radar DAM 2025: LeaderGartner MQ DAM Platforms 2026: Leader (vendor claim) · Gartner MQ DAM Platforms 2025: Leader (vendor claim) · Gartner MQ Content Marketing Platforms 2026: Leader (vendor claim) · Forrester Wave DAM Systems Q1 2024: Strong Performer
Integration
API style (overview)RESTREST
OpenAPI spec (values differ)PartialYes
Webhooks (overview)YesYes
Official MCP server (values differ)Yeshosted MCP server at /mcp per instance, asset search onlyNoAgent Console uses internal MCP servers for its own agents; no customer-facing MCP server documented
API
API base URL (values differ)https://{tenant}/ (/webapi, /api, /API/DataTable)https://enterprise.api.storyteq.com/cmp/v2 (CMP V2); https://api.{region}.storyteq.com/v4 (CA)
API stylesRESTREST
Authentication (values differ)OAuth 2.0 client credentials, OAuth 2.0 authorization code, OAuth 2.0 PKCE, Personal tokenOAuth 2.0 password, OAuth 2.0 PKCE, API key
Token lifetime (values differ)Client credentials 2 h (example); auth-code access 24 h, refresh 30 dNot public (token response has expires_in; refresh_token grant supported)
Rate limit (values differ)Not publicCMP V2: 5,000 requests/min and 500,000/month per account
Pagination (values differ)page-based (pagenumber/countperpage, default 100; max Not public)offset (listing-offset + listing-limit 20/50/100); v4 media lists 50 per page
Webhooks (API) (values differ)API-managed, HMAC-signed (opt-in), up to 5 retriesAsset events set up by App Support (API key, batched, 5 retries); v4 render callbacks
API spec (values differ)OpenAPI 3.1 (44 per-endpoint files); full Swagger behind loginOpenAPI 3.1: CMP V2 (36 ops) + Storyteq API v4 (5 ops, 5 webhooks)
Official SDKs (values differ)None server-side; Content Browser SDK (JS/React, official)none official (archived, incomplete PHP client for v4)

Sources

Company, product and integration fields come from each overview, where every fact carries its citation. API fields are backed by these sources:

Orange Logic:S1S3S7S8S9S11S12S33S46S48S52S64All Orange Logic sources →

Storyteq:S4S5S6S7S17S18S19S34S36All Storyteq sources →

Search the wiki