| Vendor | Bynder | Wedia (Wedia SA) |
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| HQ | Netherlands (Amsterdam) | France (Paris) |
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| Founded | 2013 | 2001 |
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| Ownership | PE-backed (Thomas H. Lee Partners, majority since 2023) | PE-backed (Cathay Capital Private Equity, with founder and management; delisted from Euronext Growth 2024-12-04) |
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| Hosting regions | EU, US, Japan | Not public |
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| Pricing model | quote-only modular packages (DAM core + add-on modules) | quote-only; Media Delivery billed on monthly credit consumption |
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| SSO | SAML, OIDC | SAML, OIDC, OAuth 2.0, LDAP |
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| Certifications | SOC 2 Type 2, ISO 27001, ISO 27018, ISO 22301, HIPAA, PCI DSS | ISO 27001, TISAX |
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| Analyst coverage | Forrester Wave DAM Systems Q1 2026: Leader · Forrester Wave DAM Systems Q1 2024: Leader | Gartner MQ DAM Platforms 2025: Niche Player (unconfirmed) · Forrester Now Tech DAM for CX Q2 2021 · Gartner Market Guide DAM 2020 |
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| OpenAPI spec | Partial | Yes |
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| Webhooks (overview) | Yes | No |
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| Official MCP server | YesBynder MCP — asset search + CX User Community guidelines | No |
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| API base URL | https://{tenant}.bynder.com (/api/v4, /api/1, /v6, /v7 path families) | https://{tenant}.wedia-group.com/api/rest |
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| Authentication | OAuth 2.0 authorization code, OAuth 2.0 client credentials, OAuth 2.0 PKCE, API key | Basic auth, JWT, API key |
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| Token lifetime | Access 1 h; refresh token does not expire; permanent tokens never expire | Access 1,200 s (20 min), refresh 86,400 s (24 h) by default; configurable |
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| Rate limit | 4,500 requests per 5 min per public IP (HTTP 429) | Not public |
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| Pagination | offset (page/limit, max 1,000); opt-in SOLR cursor; Analytics cursor | offset (from/max, default 50, max 200) or continuation tokens (after/before) |
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| Webhooks (API) | UI- or API-managed, AWS SNS (HTTP(S), e-mail, SQS); Basic Auth, no signing | No outbound webhook API documented; server-side Java plug-ins |
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| API spec | OpenAPI 3.1 fragments per reference page (221 ops) + Postman; no full file | OpenAPI 3.0 generated per server (dam, data, media, json) |
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| Official SDKs | JS/Node, Python, PHP, Java, C# (official) | None server-side; Content Picker JS (official) |
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