| Vendor | Alchemy | Pimcore GmbH |
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| HQ | France (Paris) | Austria (Salzburg) |
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| Founded | 1996 | 2013 |
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| Ownership | independent (privately held French SARL) | independent (venture-backed; Series B led by Nordwind Growth, 2022) |
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| Target market | SMB to enterprise (companies, public sector, photographers) | Mid-market, enterprise |
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| Deployment | SaaS, On-premise | On-premise, Private cloud, PaaS |
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| Pricing model | free open-source licence; SaaS plans by workspaces, storage and request quotas (from €169/month); services packs | annual subscription per edition (no per-user fees); Community free below EUR/USD 5M revenue; PaaS tiers |
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| SSO | SAML, OIDC | OIDC |
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| Analyst coverage | Not public | Gartner MQ PIM 2026: Visionary (vendor-reported) · Gartner MQ MDM 2026: Niche Player · Gartner MQ DXP 2025: included (placement not stated) · Gartner Peer Insights VoC DXP 2024: Customers' Choice |
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| API style (overview) | REST | REST, GraphQL, webdav |
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| OpenAPI spec | Yes | Partial |
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| Webhooks (overview) | Yes | YesDatahub Webhooks, Enterprise edition only |
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| Official MCP server | No | Yesself-hosted, experimental: Datahub Simple REST MCP endpoint (Enterprise) and Pimcore Agent MCP tool groups |
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| API base URL | Phrasea: https://api-databox.{domain}/ · Phraseanet: https://{host}/api/v3/ | https://{host}/pimcore-graphql-webservices/{config} · https://{host}/pimcore-studio/api |
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| API styles | REST | REST, GraphQL, WebDAV |
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| Authentication | OAuth 2.0 authorization code, OAuth 2.0 PKCE, OAuth 2.0 client credentials, OAuth 2.0 password, API key | API key, Session login, OAuth 2.0 PKCE, Personal token |
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| Token lifetime | Phrasea: Keycloak realm setting (Not public); Phraseanet v1: tokens do not expire | OAuth 2.1 (experimental): access 1 h, refresh 30 days (defaults); API keys static |
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| Rate limit | Phraseanet v1: none; Phrasea SaaS plans: 5-40 concurrent requests + request quotas | Studio API 500 req/min per IP, MCP 3,000/min (defaults, configurable); Datahub: none documented |
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| Pagination | Phrasea: page + limit (max 100); Phraseanet v3: offset/limit or page/per_page (max 100) | GraphQL first/after offset; Studio page/pageSize; Simple REST page_cursor (search_after) |
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| Webhooks (API) | Phrasea: admin-managed entity events, unsigned; Phraseanet: per OAuth app, 17 events | Datahub Webhooks (Enterprise): UI-configured, custom headers, no signature, one attempt |
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| API spec | OpenAPI 3.1.0 Databox (239 ops) + Expose (37 ops); Phraseanet v3 OpenAPI 3.0.3 (7 ops) | OpenAPI 3.1 for Studio API on GitHub (POCL, not archived); GraphQL schema per endpoint |
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| Official SDKs | Phraseanet PHP SDK (last release 2021); no official Phrasea SDK | none official (PHP API in-process; Studio UI SDK for plugins) |
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