DAM Wiki

Bynder Changelog

Bynder · Amsterdam, Netherlands · Founded 2013 · PE-backed (Thomas H. Lee Partners, majority since 2023)Verified 2026-09-30 · 116 sources
  • SaaS
  • Enterprise
  • REST API
  • Partial OpenAPI
  • Webhooks
  • SAML · OIDC SSO
  • MCP: Bynder MCP
Complete · 7 of 7 pages
116sources
2API specs
09-30verified 2026
Official website ↗Bynder alternatives →

Dated product & company events, latest first. Recent entries come from DAM Wiki's weekly news digests; earlier milestones come from the vendor's own announcements and release notes.

DateCategoryEventSource
2026-09aiAPI changelog (September 2026): Bynder MCP server added to the developer docs; when a metaproperty option's name and label differ, name becomes the externalReference S19
2026-09-24aiBlog announcement of Bynder MCP: remote MCP server at /mcp/1 for asset search and CX User Community guidelines in Claude, ChatGPT, Copilot and Gemini. Docs dated 2026-09-10, KB article 2026-09-17, listed in the Q3.2 release notes S94 S36 S56 S20
2026-09-15releaseQ3.2 release notes: notification preference centre; UCV video derivatives; Brand Compliance for PDFs and documents (incl. fonts); Transformation Agent dashboard; new integrations (Vista Social, Fluiid4, Brandfolder Migration Tool, FADEL, Corsearch, Veeva Vault, updated Unsplash) S56
2026-09-09eventBynder Connect 2026, Amsterdam (9–10 September) S93
2026-09-07releaseQ3.1 release notes: user groups manageable via API; Enrichment Agents API (up to 10,000 assets per request); Transformation Agent on Gemini 3.1 (4K); sequential automation actions; Waiting Room analytics dashboard S57
2026-08-25api-changeOfficial Postman collection updated ("updated 8-25-26") S21
2026-08-06api-changeNotice: upload API responses change in Q3–Q4 2026 (Bynder gateway host, S3 values made opaque, possible latency); Asset API (Beta) recommended S35
2026-08api-changeAsset relations endpoints; checkForDuplicates removed from Create Option; broken "Retrieve Webhook Configuration" endpoint removed from docs S19
2026-07-27marketH1 2026 results (vendor-reported): customer expansion +46% YoY, CX Omnichannel +47%, 1,400+ customers using Bynder AI, new Bangalore tech site S93
2026-07api-changeBrand Guidelines (CXUC) API published; new Analytics v2 endpoints S19
2026-07-01releaseUniversal Compact View 6.1 published (6.x line: React 19, new CDN distribution, DAT permissions) S22 S24
2026-05api-changeNew /api/1/taxonomy metaproperty/option management endpoints; Automations API S19
2026-04api-changeReadMe-hosted docs MCP server for the API reference S19
2026-02-19analystNamed a Leader in The Forrester Wave: DAM Systems, Q1 2026 (top Strategy score, Customer Favorite) S92
2026-01-13leadershipDoug Shepard appointed Chief Revenue Officer S91
2025-12-16aiBrand Compliance Agent launched S90
2025-11-20partnershipStrategic partnership with Hootsuite S89
2025-09-17aiAgentic AI platform launched at Bynder Connect. The H1 2026 release later dates the launch to July 2025 Unverified S88 S93
2025-09-16aiAI Search Experience passes 1,000 customers S87
2025-03-25aiAI Agents launched (enrichment, discovery, transformation, governance); 750+ AI Search customers S86
2025-03api-changeSimilarity search endpoint; Analytics v1 endpoints deprecated in favour of v2 S19
2024-12api-changeModern stack file upload API S19
2024-09-25releaseFirst Bynder Connect conference: Face Recognition, CX for User Community and other launches; 400+ AI Search customers S85
2024-02-21analystLeader, Forrester Wave DAM Systems Q1 2024; vendor reports >$130m ARR S84
2023-09-19m-and-aAcquisition of EMRAYS (AI search for DAM; an existing Bynder partner) S83
2023-08deprecationOAuth 1.0a and permanent tokens removed from the API docs; deprecation process started, no timeline published. Permanent tokens were still documented in 2026 Unverified S19 S31
2022-12-20fundingMajority investment from Thomas H. Lee Partners announced (close expected early 2023); THL buys Insight Partners' stake S82
2022-11-30releaseStudio unveiled (image, video, GIF templating) S81
2022-08api-changeAnalytics API module launched S19
2022-07-27marketPasses $100 million ARR S80
2022-03-03m-and-aAcquisition of GatherContent (UK content-operations platform, 1,100 customers), which becomes Content Workflow S79 S80
2022-03-02leadershipBob Hickey appointed CEO S78
2021-06api-changeDynamic Asset Transformations API S19
2021-03-23securityISO 22301 certification (completes ISO 27001 / 27018 / 22301 set) S77
2020-10api-changeOAuth 2.0 client-credentials grant S19
2020-06-03m-and-aAcquisition of We Adapt (video templating), renamed Studio S76
2019-10-17api-changeOAuth 2.0 available for the API S22
2018-02-16m-and-aAcquisition of Webdam from Shutterstock for $49.1m S75 S116
2016-08-10funding$22m Series A from Insight Venture Partners S74
2013marketCompany founded in Amsterdam (Chris Hall, CEO) S74
Search the wiki