Dated product & company events, latest first. Recent entries come from DAM Wiki's weekly news digests; earlier milestones come from the vendor's own announcements and release notes.
| Date | Category | Event | Source |
|---|---|---|---|
| 2026-09-29 | release | DAM Release 382 deployed (AU Production and Sandbox maintenance window shown on the status page) | S43 |
| 2026-09-24 | api-change | Current full DAM Core OpenAPI 3.2 spec published (Last-Modified of openapi.json) | S16 |
| 2026-09-22 | release | Content Portfolio Management (CPM) launched: "Mesh" content discovery beyond the DAM, governance agents, risk dashboard | S52 S55 |
| 2026-06-01 | deprecation | 2025 deprecations enforced: /api/oauth/* routes, <None> / "Authorization Code (Obsolete)" registrations, DAM page-hook auth-code, PM LaunchExternalApp.aspx tokens, upload.aprimo.com, uploads with expired tokens (originally announced for 2026-03-02) | S18 |
| 2026-05-12 | release | May 2026 release "Interconnected Content Operations": MCP Server, Librarian agents for ingestion and invoice processing, reverse image search, search tabs, unified DAM + work-management search, bulk version upload, video watermarking, new admin experience | S52 S67 |
| 2026-03-17 | ai | "Agentic DAM" announced | S52 S53 |
| 2026-02-19 | market | Named a Leader in The Forrester Wave: Digital Asset Management Systems, Q1 2026 | S52 S54 |
| 2025-12-09 | market | Leader, 2025 Gartner Magic Quadrant for Marketing Work Management | S52 |
| 2025-11-10 | market | Leader, 2025 Gartner Magic Quadrant for Digital Asset Management | S52 |
| 2025-09-16 | release | "Future-Ready Content Operations" release (automation, discovery, personalization) | S52 |
| 2025-06-09 | market | FedRAMP (Low, Rev5, agency path) certification | S61 |
| 2025-05-29 | ai | AI Agents launched in the platform | S52 |
| 2025-01-08 | market | Press release: Leader in the "2025 Gartner Magic Quadrant for Digital Asset Management Platforms" | S52 |
| 2025-01-02 | market | Press release: Leader in the 2024 Gartner Magic Quadrant for Marketing Work Management | S52 |
| 2024-05-29 | m-and-a | Acquisition of Personify XP (content personalization, real-time analytics) | S66 |
| 2017 | release | Products moved to SaaS on Microsoft Azure | S62 |
| 2017-03-16 | m-and-a | Acquisition of ADAM Software (Belgian enterprise DAM, "Smart Content Hub") | S64 |
| 2016-07-20 | m-and-a | Marlin Equity Partners completes the purchase of Teradata's marketing-applications unit and of Revenew; Aprimo brand relaunched | S63 |
| 2011 | m-and-a | Aprimo acquired by Teradata (USD 525M) | S62 |
| 1998 | market | Aprimo founded in Indianapolis | S44 |